I’m very happy to say that our #TheNew10 spot won a silver and a bronze pencil at the One Show last night!
I worked with the awesome folks at Rethink and the American Association of University Women (AAUW) on a PSA that flips the U.S. Treasury’s #TheNew10 campaign on its head. With one goal: to powerfully illustrate the persistent gender pay gap in America.
Thomas Dagg, Director/DOP
Jamie Umpherson, Creative
Marie Richer, Creative
Aaron Starkman, Creative Director
Marie Lunny, Account Director
Daniel Riggi, Account Coordinator
Hanna Chen, Developer
Dustin Gamble, Developer
Monika Ghobrial, Agency Producer
Leah Gregg, PR
It was also picked up by countless media outlets as well. For more, check out the previous blog post here.