I’m really happy to release a campaign I worked on with the amazing production and creative teams from TBWA Chiat Day New York to come up with this raw photography style shoot for Sport Chek.  It’s currently taking over the Dundas Square billboards (photo at the end), as well as making appearances online, in social, and a few other fun locations to come.  Here are some of their selects and some of my fav alts.

SPORT CHEK CAMPAIGN

Thanks to an incredible team, we worked in an almost impossibly tight time frame just a few days before Christmas to pull this off.  To quote Sparks, “Production turned around in just a couple of days. Amazing work everyone! Thanks to our crew Aarin MacKay, Robin Cymbaly, Andrew Fearman, Marvan Kwan, Pascal Alhani, Smantha Pickles, Casting by Michael Stevenson and Locations by Lawrence La Pianta.”  

Pretty happy to see it up taking over Dundas Square!